Do your affiliates tell you how they think they've performed or do you tell them how they've actually performed?
The Listen Marketing team are launching a new campaign to put companies back in control of their affiliate deals.
Affiliates providers have had an easy ride for too long, providing poor quality leads at over-the-top prices, even engaging in dubious reporting and artificial inflation of their results.
Verify their figures!
Don't believe the statistics your affiliates provide, measure their success yourself and ensure you are not being defrauded.
Measure the lifetime value of Affiliate leads!
Poor quality leads provide low lifetime value, by measuring the lifetime value of your customers you can measure the overall success of your affiliate deals.
Put analytics into action!
When you've worked out which affiliates are not making you money you need to act on it: cut the bad affiliates out and change from lead-based payment structures to deals based on the actual revenue generated.
If you need help putting this into action drop us an email, we'll be happy to get you started.
The Affiliate Police - Keeping Affiliates Honest!
Listen Marketing is the worlds first Lifetime Analytics system, designed specifically to measure the return on investment of your marketing campaigns.
